What’s the difference between a copywriter and a content writer? Let me explain. There are many similarities and differences. Copywriter vs Content Writers - Likeminded Word-Loving Souls or Sworn Enemies? I need to clear something up. There isn’t any “us and them”...
Your website is your online business card. Your shop window. Your virtual billboard. It is the one part of the internet that you control. Wielding that power can feel pretty awesome. If you update your website content regularly and effectively your website will become...
I just like to write in a creative space. Not for clients, not following a brief, and not as The Small Business Copywriter. I just like to write. It’s somewhat cathartic. I might write something reflective like this. I might write something a little out there. I might...
I'm trying to do at least one thing a day to support small businesses. I've been doing this for years but now more than ever it can be a great way to help small business owners out. For example, yesterday I ordered some (fabulous) notebooks from an amazing artist....
Today is National Coworking Day. I don't have any flags to wave, sadly. I thought instead I would write about my experience of coworking and it's benefits. If it isn't something that you've tried, now could be the time! National Coworking Day: The Main Event National...
Today, March 8th 2018, is International Women's Day and I've chosen to talk about Susan Cain. A day where the successes, the strengths, the innovative thinking, the scientific achievements (and so much more) of women are celebrated. Whether you are applauded today for...
One of my all-time favourite Ted Talks is The Happy Secret to Better Work by Shawn Achor. Have you ever watched a TED Talk? TED talks are short speeches, presentations, monologues (they have many titles and descriptions) given by people who know what they are talking...